Humana Challenge - History

History

Founded as the Palm Springs Golf Classic in 1960, the tournament evolved from the Thunderbird Invitational that was held in Palm Springs from 1954 to 1959. Its format remains unique among PGA Tour events, being played over five days and four different courses. From 1960–62, the tournament was played at Thunderbird Country Club and Tamarisk Country Club, both in Rancho Mirage, California; Bermuda Dunes Country Club in Bermuda Dunes, California; and Indian Wells Country Club in Indian Wells, California. Bermuda Dunes has been used every year of the event and Indian Wells every year until 2006, but the roster of courses from which the event has chosen the other two courses to be played has evolved over the years. In 1963, Eldorado Country Club, also in Indian Wells, California, replaced Thunderbird Country Club. From 1964 until 1968, La Quinta Country Club in La Quinta, California replaced Tamarisk Country Club, but in 1969 Tamarisk Country Club rejoined the event and alternated annually with Eldorado Country Club until 1986 (Tamarisk Country Club's last turn being in 1985).

An evolution towards courses more suited to modern professionals began in 1987. From 1987 until 1994, and again from 1998 to the present, a course at PGA West in La Quinta, California (the TPC Stadium Golf Course in 1987 and the Arnold Palmer Private Course thereafter) became a permanent member of the roster; from 1995–97, Indian Ridge Country Club in Palm Desert, California replaced PGA West. To make room for a new permanent member, Eldorado Country Club and La Quinta Country Club alternated from 1987–89 (Eldorado being used in 87 and 89), after which Eldorado Country Club was dropped from the roster. From 1990–2003, Tamarisk Country Club and La Quinta Country Club followed a "1–2" alternating arrangement, where Tamarisk was played the first year and La Quinta CC the next two; this pattern was deviated from when Tamarisk was used in 2004 (a La Quinta CC year by the pattern), although the 2005, 2006 and 2007 events were then played at La Quinta CC.

In early 2005, a local charitable foundation gave its new course, The Classic Club in Palm Desert, California, an Arnold Palmer-designed track, to the tournament, making the Bob Hope Chrysler Classic the only event on the PGA Tour that owns its own facility; The Classic Club took the place of Indian Wells in 2006. The course was dropped from the Hope course field after the 2008 event, citing players concerns over high winds.

The 2009 course rotation consisted of the Arnold Palmer Private Course and the Nicklaus Private Course (both at PGA West in La Quinta) SilverRock Resort (in La Quinta) and the Bermuda Dunes Country Club. In 2010, La Quinta CC replaced Bermuda Dunes CC.

The tradition of choosing the tournament's "Classic Girls" from among the area's collegians began in those early years, with the earliest tournaments having a celebrity dubbed "Classic Queen." The earliest titleholders included Debbie Reynolds, Jane Powell and Jill St. John. The queens of the 1970s included Barbara Eden and Lynda Carter.

The Classic's biggest draw, both then and now, was the celebrity Pro-Am competition which attracted some of the era's biggest celebrities. According to the official website, those celebrities included:

• Bing Crosby
• Burt Lancaster
• Kirk Douglas
• Phil Harris
• Desi Arnaz (one of the founders of the aforementioned Indian Wells Country Club)
• Ray Bolger
• Hoagy Carmichael
• Dwight Eisenhower (the first U.S. President to play in the pro-am)

The first tournament was won by Arnold Palmer with a final score of 338, or 22 under par. The record would stand for the next twenty years.

Bob Hope, who was possibly Hollywood's greatest golfer, added his name to the tournament in 1965 and became the Classic's Chairman of the Board.

The 1970s saw stars like Frank Sinatra make their debuts. Gerald Ford played his first pro-am in 1977, making him the second former president to play in the tournament.

History was made at the tournament in 1995 when the pro-am team of Bill Clinton, George H.W. Bush, Gerald Ford, Bob Hope and defending champion Scott Hoch teed up for the tournament's opening round. The event marked the first time a sitting president – Clinton – had played during a PGA Tour event and perhaps the first time three presidents had ever played together.

For 2012, the purse and 1st prize are $5.6 million and $1,008,000 respectively.

Its long history has made the event synonymous with golf in the Coachella Valley. Additionally, the allure of Hope's name, even after his death, has convinced the Hope estate, tournament organizers and corporate sponsor Chrysler to include the legendary entertainer's name on the tournament for as long as a substantial portion of its proceeds are given to charities.

The tournament's former format was also a tough sell for many players, such as Tiger Woods, who has never played there. Previously, the tournament took place over five days, four of which include celebrity players. That meant rounds take far longer and the presence of so many spectators out to catch a glimpse of their favorite TV, film or music star, can turn even an early round into a far more informal endeavor, which many golfers did not appreciate. The tournament was called the Bob Hope Chrysler Classic until the 2009 tournament, when George Lopez was let go as host and Chrysler dropped their name from the tournament's name, but continued to sponsor the tournament. Instead, the tournament was hosted by the only 5-time winner of the event, Arnold Palmer, for the tournament's 50th anniversary. In 2010, baseball Hall of Famer Yogi Berra served as the first "Classic Ambassador".