Hong Kong Tourism Board - Quality Tourism Services (QTS) Scheme

Launched in November 1999, the Quality Tourism Services (QTS) Scheme (Traditional Chinese: 優質旅遊服務) is an accreditation programme aimed at promoting service excellence among local businesses and assisting customers to identify quality service providers. To qualify, merchant must fulfill stringent criteria and undergo annual assessment. All accredited merchants must display the gold and black QTS sign on their shop windows for recognition.

Initially, shops and restaurants were the only 2 categories covered by the QTS scheme. The scheme was extended to visitor accommodations and hair salons in November 2006 and March 2010 respectively.

As at March 2010, over 7,200 merchant outlets have been accredited under the QTS scheme. The QTS scheme is one of the most successful consumer protection programmes in Hong Kong. The Intellectual Property Department reported in 2008 that 4,700 outlets had joined its “No Fakes Pledge” - another well-known consumer protection programme in the territory.

After the launch of the QTS scheme, the use of membership badges bearing the iconic red junk logos of the former HKTA was discontinued in 2000. The HKTA membership badge was first introduced in 1965.

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