Hitomi Yaida - Commercial Use of Music in The Media

Commercial Use of Music in The Media

Some of Yaida's songs have been used in commercials (known as CM's in Japan), to promote products/events or as inclusions in video games and movies. Notably, these include -

  • "Over the Distance" - Nintendo DS game Osu! Tatakae! Ouendan.
  • "Andante" - Arcade game Guitarfreaks/Drummania 10th/11th mix.
  • "Go My Way" - Nintendo DS game Moero! Nekketsu Rhythm Damashii Osu! Tatakae! Ouendan 2, the sequel to the Nintendo DS rhythm game, Osu! Tatakae! Ouendan.
  • "Mawaru Sora" - Robots Motion Picture (Japanese localised version)
  • "Startline" - 2006 FIFA World Cup in Germany (Japanese official theme song)
  • "Go My Way" - Coca-Cola Japan's Carbonated Tea "爽 health beauty brown" (see ja:爽健美茶 on the Japanese Wikipedia)
  • "I Can Fly", "Hello" and "Horse and Carrot" (B-side to the "Monochrome Letter" single release) - Theme tunes to the 52nd, 53rd and 54th Beppu-Oita Marathon

She has also sung a cover version of "You Are My Sunshine" on a commercial for the Kirin Brewery Company.

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Famous quotes containing the words commercial, music and/or media:

    “I do seriously believe that if we can measure among the States the benefits resulting from the preservation of the Union, the rebellious States have the larger share. It destroyed an institution that was their destruction. It opened the way for a commercial life that, if they will only embrace it and face the light, means to them a development that shall rival the best attainments of the greatest of our States.”
    —Benjamin Harrison (1833–1901)

    “The dignity of art probably appears most eminently with music since it does not have any material that needs to be discounted. Music is all form and content and elevates and ennobles everything that it expresses.”
    —Johann Wolfgang Von Goethe (1749–1832)

    “The media have just buried the last yuppie, a pathetic creature who had not heard the news that the great pendulum of public conciousness has just swung from Greed to Compassion and from Tex-Mex to meatballs.”
    —Barbara Ehrenreich (b. 1941)