High context culture and the contrasting "low context culture" are terms presented by the anthropologist Edward T. Hall in his 1976 book Beyond Culture. It refers to a culture's tendency to use high context messages over low context messages in routine communication. This choice of communication styles translates into a culture that will cater to in-groups, an in-group being a group that has similar experiences and expectations, from which inferences are drawn. In a high context culture, many things are left unsaid, letting the culture explain. Words and word choice become very important in higher context communication, since a few words can communicate a complex message very effectively to an in-group (but less effectively outside that group), while in a lower context culture, the communicator needs to be much more explicit and the value of a single word is less important.
Read more about High Context Culture: Context As A Relativistic Metric of Culture
Famous quotes containing the words high, context and/or culture:
“Were I as base as is the lowly plain,
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Ascend to heaven in honour of my love.”
—Joshua Sylvester (1561–1618)
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“Any historian of the literature of the modern age will take virtually for granted the adversary intention, the actually subversive intention, that characterizes modern writing—he will perceive its clear purpose of detaching the reader from the habits of thought and feeling that the larger culture imposes, of giving him a ground and a vantage point from which to judge and condemn, and perhaps revise, the culture that produces him.”
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