Harrah's New Orleans - History

History

The casino is the brainchild of Christopher Hemmeter, a hotel developer in the Hawaiian Islands who returned to the mainland in 1991 when he began to develop casino gaming projects including the nearby River City Casino. His biggest project was a proposed $1 billion casino in New Orleans. Billed at the time as "the world's largest casino". The original design resembled Monte Carlo's 1861 casino, intending to evoke the New Orleans 1885 Cotton Exposition and Chicago's 1893 World Columbia Exposition. The developers estimated the casino would attract one million additional visitors to the city and would generate annual revenues of as much as $780 million, estimates that were based in part on the proven success of dockside gaming in the Mississippi Gulf Coast area.

In 1993 a partnership of Hemmeter and Caesars World obtained the lease on the Rivergate property, which by law was the only place the land-based casino could be built in Louisiana, beating out a rival bid by Harrah's. In August, 1993, however, the State Casino Board awarded the state's sole casino license to Harrah's and not the Hemmeter-Caesar's partnership. The impasse of one company owning the only license and another owning the only lease was resolved when the two entities formed a joint venture under pressure from then-Governor, Edwin Edwards. The new entity, known as "Harrah's Jazz" established a temporary casino in the Municipal Auditorium in order to establish a cash flow while the main facility was under construction at the Rivergate. The temporary facility opened in May, 1995 and a week later was closed due to a flood. The poor location of the site resulted in the actual gaming take falling 60% below projections at only $13.1 million per month. Equally concerning was the fact that 60% of gamers at the temporary facility were locals and not out-of-town tourists, undercutting the economic benefit backers hoped gaming to provide to the tourist industry.

Harrah's Jazz halted construction on the permanent facility at 3 AM the day before Thanksgiving, 1995 and laid off 1,600 construction workers, 2,500 casino employees, and filed for bankruptcy. Later, the project was taken over by Harrah's who completed (albeit scaled-back with only the first floor in use to this day) and opened in late October 1999 Harrah's New Orleans Casino on the site of Hemmeter's project.

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