Release
To advertise Halloween II, Universal printed a poster that featured a skull superimposed onto a pumpkin. This imagery is described by film historian and sociologist Robert E. Kapsis as "an unmistakable horror motif." Kapsis points out that by 1981 horror had "become a genre non grata" with critics. The effect of this can be seen in the distributor's promotion of the film as horror while at the same time stressing that the sequel, like its predecessor, "was more a quality suspense film than a 'slice and dice' horror film." Use of the tagline More Of The Night HE Came Home—a modified version of the original Halloween tagline—hoped to accomplish the same task.
Read more about this topic: Halloween II: The Producer's Cut
Famous quotes containing the word release:
“As nature requires whirlwinds and cyclones to release its excessive force in a violent revolt against its own existence, so the spirit requires a demonic human being from time to time whose excessive strength rebels against the community of thought and the monotony of morality ... only by looking at those beyond its limits does humanity come to know its own utmost limits.”
—Stefan Zweig (18811942)
“We read poetry because the poets, like ourselves, have been haunted by the inescapable tyranny of time and death; have suffered the pain of loss, and the more wearing, continuous pain of frustration and failure; and have had moods of unlooked-for release and peace. They have known and watched in themselves and others.”
—Elizabeth Drew (18871965)
“The shallow consider liberty a release from all law, from every constraint. The wise man sees in it, on the contrary, the potent Law of Laws.”
—Walt Whitman (18191892)