Popularity in The United States
The guayabera rose to popularity in the United States in the 1970s when a Cuban exile named Ramón Puig brought the design with him. Designing and manufacturing them in the heart of the Cuban community in Miami, the shirts became a hit in the Cuban community and the Miami area in general.
In the distant past, while guayaberas were typically associated with older men, they were worn by all ages. When retro clothing styles began resurging in recent years, the American consumer base shifted to a significantly younger audience.
Guayaberas are also worn at beach and destination weddings. Many in the United States enjoy Guayabera shirts due to their comfortable and elegant features. Most especially popular fabrics are the 100% linen and the 100% cotton.
In some countries and in several areas of Florida, the guayabera is often an acceptable form of office wear due to the hot weather.
The guayabera shirt is a long-standing symbol of solidarity amongst Hispanics living in America. On September 24, 2010 a powerful statement (about the guayabera as a Hispanic laborer's "uniform") was made by United Farm Workers President Arturo Rodriguez. Appearing as a primary speaker at a U.S. Congressional Subcommittee hearing on Immigration, Citizenship and Border Security, President Rodriguez wore a finely tailored guayabera.
Guayaberas were worn by over 20 lieutenant governors attending a National Lieutenant Governors Association meeting in Puerto Rico in 2011.
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