George H. W. Bush - 1980 Presidential Campaign

1980 Presidential Campaign

See also: United States presidential election, 1980

Bush had decided in the late 1970s that he was going to run for president in 1980; in 1979, he attended 850 political events and traveled more than 250,000 miles (400,000 km) to campaign for the nation's highest office. In the contest for the Republican Party nomination, Bush stressed his wide range of government experience, while competing against rivals Senator Howard Baker of Tennessee, Senator Bob Dole of Kansas, Congressman John Anderson of Illinois (who would later run as an independent), Congressman Phil Crane, also of Illinois, former Governor John Connally of Texas, and the front-runner Ronald Reagan, former actor and Governor of California.

In the primary election, Bush focused almost entirely on the Iowa caucuses, while Reagan ran a more traditional campaign. Bush represented the centrist wing in the GOP, whereas Reagan represented conservatives. Bush famously labeled Reagan's supply side-influenced plans for massive tax cuts "voodoo economics". His strategy proved useful, to some degree, as he won in Iowa with 31.5 percent to Reagan's 29.4 percent. After the win, Bush stated that his campaign was full of momentum, or "Big Mo". As a result of the loss, Reagan replaced his campaign manager, reorganized his staff, and concentrated on the New Hampshire primary. The two men agreed to a debate in the state, organized by the Nashua Telegraph, but paid for by the Reagan campaign. Reagan invited the other four candidates as well, but Bush refused to debate them, and eventually they left. The debate proved to be a pivotal moment in the campaign; when the moderator, John Breen, ordered Reagan's microphone turned off, his angry response, "I am paying for this microphone", struck a chord with the public. Bush ended up losing New Hampshire's primary with 23 percent to Reagan's 50 percent. Bush lost most of the remaining primaries as well, and formally dropped out of the race in May of that year.

With his political future seeming dismal, Bush sold his house in Houston and bought his grandfather's estate in Kennebunkport, Maine, known as "Walker's Point". At the Republican Convention, however, Reagan selected Bush as his Vice Presidential nominee, placing him on the winning Republican presidential ticket of 1980.