Formula One Sponsorship Liveries - Ferrari

Ferrari

In keeping with their Italian roots, Ferrari has always kept a red colour in the tradition of rosso corsa, the national racing colour of Italy, except for two races in 1964 when Enzo Ferrari let his cars enter by NART in American blue and white colours to protest against Italian racing authorities. Over the years, rosso corsa has been combined with white parts and with various sponsorship schemes, but Ferrari has never fully let their cars be dominated by the sponsorship livery like many other teams have. This changed in the 1990s when Ferrari replaced their traditional rosso corsa colour with a "Marlboro red" which is noticeably lighter; this colour remains despite the ban on tobacco sponsorship.

Year Main colour(s) Additional colour(s) Main sponsor(s) Additional major sponsor(s) Non-tobacco livery changes
1950 - 1967 Red
1964 USGP and Mexico GP Blue
1968– 1994 Red White or black, green (1970s) Shell (1968–1972), Agip (1973–1994), FIAT (1976–1994), Goodyear, Pioneer (1993–1994), Marlboro (1984–1994), Longines (1980–1986, 1988–1989) Marlboro logo removed completely or replaced with white space (2000–2004), Marlboro logo changed to "bar code" (1994-1999/2005-2006), or text removed with keeping the chevron with the drivers' name (1993) and in the team member clothing, marlboro logo became a white square with a red stripe above with written the driver name (1980's-1996).
The team used special livery for 2001 Italian Grand Prix in remembrance of the 11 September 2001 attacks in the United States. Both cars ran without any sponsorship livery and sported matte black nose-cones. In the 2005 Italian Grand Prix the cars sported black nosecones as a sign of mourning for Pope John Paul II.
1995 Red Black Marlboro Agip, Pioneer, Fiat, Goodyear, Telecom Italia
1996 Red Black Marlboro, Shell Pioneer, Asprey, Goodyear, Fiat, Telecom Italia
1997 Red Marlboro, Shell Pioneer, Asprey, Goodyear, Fiat, GE, Magneti Marelli, Telecom Italia
1998 Red Marlboro, Shell Asprey, Goodyear, Fiat, GE, Magneti Marelli, Telecom Italia
1999–2001 Red Marlboro, Shell TIM, FedEx, Tic Tac, Bridgestone, Magneti Marelli, GE, Fiat
2002 Red White Marlboro Vodafone, Shell, Bridgestone, Fiat
2003–2006 Red White Marlboro Vodafone, Shell, Bridgestone, Fiat, Martini, AMD, Acer
2007–2009 Red Marlboro Shell, Bridgestone, Fiat, AMD, Acer, Alice Due to a total tobacco livery ban, from 2007 onwards only a "bar code" has been used instead of the Marlboro logo. As of the 2010 Spanish Grand Prix, even the "bar code" was removed on allegations of subliminal tobacco advertising. This was replaced in 2011 with a new 'Scuderia Ferrari' logo, which uses a similar graphical design to the Marlboro logo while purporting to be a team logo and is placed in the main areas the previous barcode was visible. Philip Morris's sponsorship deal with Ferrari has been extended to 2015.
2010 Red White and black Marlboro, Santander Shell, Bridgestone, Fiat, AMD, Acer, Etihad, Mubadala
2011–2012 Red White Marlboro, Santander Shell, Kaspersky Lab, Pirelli, TATA, FIAT, acer, AMD
Shell, Kaspersky Lab, Pirelli, FIAT, acer, AMD, Ferrari World
2013 Red Black, white Marlboro, Santander Shell, Kaspersky Lab, Pirelli, FIAT, acer, AMD, Ferrari World

  • With the exception of the 1964 United States and Mexican Grands Prix, Ferrari has always raced in the Italian national racing colour of rosso corsa. This is Lorenzo Bandini driving the Ferrari 312 at the 1966 German Grand Prix.

  • Niki Lauda driving the Ferrari 312T at the 1976 German Grand Prix. By this time, the Ferrari livery included the logos of team suppliers such as Goodyear and Agip.

  • Gilles Villeneuve sitting beside the Ferrari 312T at the 1979 San Marino Grand Prix. Just like in previous seasons, the Scuderia Ferrari livery included Goodyear and Agip as their sponsors

  • Michele Alboreto racing for Ferrari at the 1984 Dallas GP

  • Alboreto racing for Ferrari in 1985

  • Alboreto racing for Ferrari in 1988

  • Alain Prost's Ferrari 641 from the 1990 season in display

  • Alain Prost driving the Ferrari 642 at the 1991 Monaco Grand Prix, with a largely unchanged livery from 1976.

  • Alesi's Ferrari F93A being demonstrated at The Goodwood Festival of Speed in 2008

  • Until 2000, Ferrari used the barcode in countries where tobacco advertising is not allowed, like Great Britain and France. These are Jean Alesi and Gerhard Berger at the 1994 British Grand Prix

  • By 1995, the team had received primary sponsorship from Marlboro. This is Jean Alesi driving the Ferrari 412T2 at that year's Canadian Grand Prix to win his first Grand Prix victory.

  • Michael Schumacher driving the Scuderia Ferrari F2001 at the 2001 Canadian Grand Prix, showing sponsorship from Marlboro, Shell, Fiat, and Magneti Marelli

  • Michael Schumacher driving the Scuderia Ferrari F2002 at the 2002 French Grand Prix, showing sponsorship from Vodafone, Shell, and the white space replacing Marlboro at North American and most European races.

  • Rubens Barrichello driving the Scuderia Ferrari F2002 at the 2002 United States Grand Prix, showing sponsorship from Vodafone, Shell, and the white space replacing Marlboro at North American and most European races.

  • Schumacher at the 2004 United States Grand Prix driving the Scuderia Ferrari F2004 with completely white spaced Marlboro

  • Michael Schumacher driving the Ferrari 248 F1 at the 2006 Monaco Grand Prix, with Marlboro sponsorship clearly seen on the car.

  • Michael Schumacher driving the Ferrari 248 F1 at the 2006 United States Grand Prix, showing sponsorship from Vodafone, Shell, and the Marlboro "barcode".

  • Felipe Massa winning the 2006 Brazilian Grand Prix driving the Ferrari 248 F1 with Marlboro replaced by bar codes and with added sponsors from Martini and Bridgestone

  • Kimi Räikkönen driving the Ferrari F2007 winning the 2007 Brazilian Grand Prix and the World Drivers' Championship for the first time. The car itself at the start of the year had Marlboro sponsorship but dropped it by the European season

  • Kimi Räikkönen driving the Ferrari F2008 at the 2008 Spanish Grand Prix.

  • Fernando Alonso testing the Ferrari F10 during pre-season testing in Jerez, February 2010.

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