Reception
Despite having excellent hardware from a gaming perspective, both the FM Towns and the FM Towns Marty were very poor sellers in Japan. They were expensive and the custom hardware meant expandability wasn't as easy as with DOS/V (IBM PC Clones with Japanese DOS or Microsoft Windows) systems. NEC's PC98 series computers were also dominant in Japan when the FM Towns Marty was released, making it difficult to break out before the DOS/V invasion took control of the market. This was despite such revolutionary features as bootable CD-ROMs and a color GUI OS on the FM Towns PC, something that predated Microsoft's Windows 95b bootable CD by 7 years. Software today is rare and expensive due to the low production runs. Despite backwards compatibility with most older FM Towns PC games, compatibility issues plagued the Marty as newer titles were released with the FM Towns in mind, further limiting its potential as a true "console version" of the Fujitsu FM Towns PC. The Marty did have its own library of "Marty" specific games, but they were not enough to strengthen its niche position between video game console systems and personal computers.
When Fujitsu lowered the price and released the Marty 2 sales started to increase, but the corporate attitude was that it was a lost cause, and so the system was dropped. This led to the creation of the Japanese "Marty's Law" (マーティーの法則): if you don't keep offering something to sell, you can't increase sales.
Read more about this topic: FM Towns Marty
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