A floor model is a piece of equipment placed in a retail shop's sales area for display purposes. Floor models are taken out of their packaging, and (if possible) plugged in to an electric outlet, cable or satellite television feed, or local area network--especially when the floor model is demonstrating an item classified as consumer electronics. This allows consumers to test the quality of the displayed merchandise, or compare between different models of a certain type of consumer electronics.
The term "floor model" may also apply to items which do not fall under the category of consumer electronics. Examples might include microwaves, refrigerators, washing machines (so-called "white goods"), vacuum cleaners, furniture, lawn tractors, etc. floor model can sometimes be a misnomer since some items aren't literally on the floor, but rather a stock table.
Because floor models see considerably more use and are subject to more wear and tear than they would if they were not used for display, stores may sometimes discount them when selling them. Others, like RadioShack will tend to remain firm on the price.
| This marketing-related article is a stub. You can help Wikipedia by expanding it. |
Famous quotes containing the words floor and/or model:
““Heaven nor hell shall impede my designs,” said Manfred, advancing again to seize the princess. At that instant the portrait of his grandfather ... uttered a deep sigh and heaved its breast. ... Manfred ... saw it quit its panel, and descend on the floor with a grave and melancholy air.”
—Horace Walpole (1717–1797)
“When Titian was mixing brown madder,
His model was posed up a ladder.
Said Titian, “That position
Calls for coition,”
So he lept up the ladder and had her.”
—Anonymous.