Erotica (song) - Background

Background

In 1992, Madonna founded her own multi-media entertainment company, Maverick, consisting of a record company (Maverick Records), a film production company (Maverick Films), and associated music publishing, television broadcasting, book publishing and merchandising divisions. The deal was a joint venture with Time Warner and paid Madonna an advance of $60 million. As part of this deal Madonna recorded her fifth studio album and released the coffee table book, Sex, at the same time. A stripped-down version of "Erotica" was included as a promotional, single-track CD that accompanied the book. The track, entitled "Erotic", was produced by Madonna and Shep Pettibone. The CD came in a special re-sealable mylar wrapper sleeve resembling a condom. The reason for this was to promote safe sex. Although "Erotic" has never been commercially released, a remix by William Orbit can be found on the some versions of the single. In 2008, Madonna included the song with another Erotica album track, "Secret Garden", in her feature film debut as a director, Filth and Wisdom.

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