What Is Propaganda?
To appropriately discuss propaganda, Ross claims that one must consider a threefold communication model: that of Sender-Message-Receiver. "That is... propaganda involve... the one who is persuading (Sender) doing so intentionally, target for such persuasion (Receiver) and means of reaching that target (Message)."
According to Ross, there are four conditions for a message to be considered propaganda.
- 1. Propaganda involves the intention to persuade.
- 2. Propaganda is sent on behalf of a sociopolitical institution organization or cause.
- 3. The recipient of propaganda is a socially significant group of people.
- 4. Propaganda is epistemically defective.
Read more about this topic: Epistemic Merit Model