Edsel - Edsel and Its Failures

Edsel and Its Failures

Historians have advanced several theories in an effort to explain the Edsel's failure. Popular culture often faults the car’s styling. Consumer Reports has alleged that poor workmanship was the Edsel's chief problem. Marketing experts hold the Edsel up as a supreme example of the corporate culture’s failure to understand American consumers. Business analysts cite the weak internal support for the product inside Ford’s executive offices. According to author and Edsel scholar Jan Deutsch, the Edsel was "the wrong car at the wrong time."

Read more about this topic:  Edsel

Famous quotes containing the word failures:

    Our children will not survive our habits of thinking, our failures of the spirit, our wreck of the universe into which we bring new life as blithely as we do. Mostly, our children will resemble our own misery and spite and anger, because we give them no choice about it. In the name of motherhood and fatherhood and education and good manners, we threaten and suffocate and bind and ensnare and bribe and trick children into wholesale emulation of our ways.
    June Jordan (b. 1939)