Impact On Mexico's Popular Media
Edgar's fall was the subject of much media exposure in Mexico, including in newspapers and on the TV news.
There are ringtones, games, parodies, remixes and even a web page where Edgar is proposed for Mexico's presidency. There are over 20 versions of the video including Star Wars, Mario Brothers, Street Fighter, Counter Strike, Naruto Mortal Kombat and Pokémon. Some publicity campaigns have made use of the video without concern for copyright issues, for example Nike's Joga Bonito campaign.
Read more about this topic: Edgar's Fall
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