E. W. Scripps - Newspaper Career

Newspaper Career

Both E. W. and his half-sister Ellen worked with his older half-brother, James when he founded The Detroit News in 1873. E. W. started as an office boy at the paper. In 1878, with loans from his half-brothers, E. W. went on to found The Penny Press (later the Cleveland Press) in Cleveland. With financial support from sister Ellen, he went on to begin or acquire some 25 newspapers. This was the beginning of a media empire that is now the E. W. Scripps Company.

E. W. would lend money to promising young, local newspaper publishers, and buy the successful one, having 51% share of the paper. Once bought, he did not "sell out," but held on to the paper. A guiding tenet of E. W. was that local editors know best about running local newspapers. Editors were carefully groomed and given considerable autonomy. Among the innovations E. W. made were distributing newspapers to the suburbs and, with his brother James, of getting the bulk of income from advertisers instead of subscribers.

In 1907, Scripps created United Press Associations, later the UPI news service, from smaller regional news services. Scripps later said "I regard my life's greatest service to the people of this country to be the creation of the United Press", to provide competition to the Associated Press.

Scripps held a relatively unconventional view of the press, stating,

A newspaper fairly and honestly conducted in the interests of the great masses of the public must at all times antagonize the selfish interests of that very class which furnishes the larger part of a newspaper's income. It must occasionally so antagonize this class as to cause it not only to cease patronage, to a greater or lesser extent, but to make actually offensive warfare against the newspaper.