Interactive Television
In 1993 Gayeton directed “Tomorrow”, the first documentary about interactive television. The film featured interviews with Bill Gates, John Malone, Barry Diller, Sumner Redstone, Geraldine Laybourne and others. Notable in the film was Gayeton's depiction of how interactive television would work. He showed how an antique stove repairman in Watts, California could become his own channel and sell his wares to anyone in the world via television. While seen as heretical at the time, Gayeton's vision was proven with the acceptance of the Internet a few years later.
Gayeton subsequently developed interactive projects for Viacom & AT&T, then went on to explore the subject of interactive television for MTV and U2's short-lived ZOO TV television series.
In 2002 Gayeton was hired by Scripps Networks Interactive to explore new forms of "enhanced television", namely programming that allows viewers to migrate from television to the Internet and back again. The result was "Lost In Italy", a 26 episode interstitial series for Fine Living .
Read more about this topic: Douglas Gayeton
Famous quotes containing the word television:
“Never before has a generation of parents faced such awesome competition with the mass media for their children’s attention. While parents tout the virtues of premarital virginity, drug-free living, nonviolent resolution of social conflict, or character over physical appearance, their values are daily challenged by television soaps, rock music lyrics, tabloid headlines, and movie scenes extolling the importance of physical appearance and conformity.”
—Marianne E. Neifert (20th century)