Opportunities and Threats
The next step, after the trend analysis and competitor analysis are conducted, is to determine threats and opportunities posed by the market. The trends analysis revealed a set of trends that can influence the business in either a positive or a negative manner. These can thus be classified as either opportunities or threats. Likewise, the competitor analysis revealed positive and negative competition issues that can be classified as opportunities or threats.
Read more about this topic: Context Analysis
Famous quotes containing the word threats:
“Do not extort money from anyone by threats or false accusation, and be satisfied with your wages.”
—Bible: New Testament, Luke 3:14.
John the Baptist to Soldiers.