Promotional Packaging
Similar to NZG, Conrad model cars were packaged in virtually identical, standardized, silver boxes (down to vehicle likenesses on the flaps and the big blue serif lettering on the sides of the boxes). This is another indication demonstrating that the requirements of the client drive the model production and appearance. The model companies are closely knit to the real companies' requirements - something not quite as common sometimes with American promotional makers and the 'Big 3'.
The uniform packaging situation among different model manufacturers, then, causes brand confusion. Which models are made by Conrad and which by NZG or Cursor? It is not always clear on the box - one could assume Mercedes-Benz itself might have made them. This is similar in a way to how Corgi Toys, Dinky Toys or Lonestar Toys were packaged similarly in the 1960s. But, by contrast, Corgi and Dinky were not making promos for competing companies, they were competing against each other.
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