Presence in Growing Markets
To strengthen CNH's brands’ operations in countries with strong growth potential, CNH International was established in 2007, responsible for the manufacture, sales, distribution and after-sales operations of agricultural and construction equipment in over 120 countries throughout Africa, the Middle East, the Commonwealth of Independent States, Asia and Oceania, encompassing Australia, China and India. With the Head office located in Switzerland, CNH International covers the territory through hubs, production facilities and dealer network. Activities related to marketing, financial, training and after-sales services are present in the hubs to support the agricultural and construction businesses. Hubs are located in Istanbul (Turkey), Moscow (Russia), Kiev (Ukraine), Tashkent (Uzbekistan), New Delhi (India) Shanghai (China), and Sydney (Australia) with Representative Offices in Johannesburg (South Africa) and Bangkok (Thailand). They are stationed in each key area, often very close to the eight production plants and three research & development Centres dedicated to those markets. Some of the production facilities also manufacture and export machinery to Europe and the Americas. Company’s proximity to these markets gives it an edge in developing specialized and regionally relevant business models. As such CNH International collaborates with governments, international organizations, academic institutions and private firms in mechanization development projects, model farms and counseling activities. The company sells and distributes agricultural and construction machinery and provides services which include parts availability, technical assistance, training, know-how and financial services. CNH International is supported by a network of distributors and dealers totaling about 4,900 service points.
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