Chock Full O'Nuts - Jingle

Jingle

The Chock full o’ Nuts advertising jingle was based on the song, "That Heavenly Feeling", written by Wayne and Bruce Silbert. Sung by company founder William Black’s wife, cabaret singer Page Morton Black, it received extensive airplay on both radio and television in the 1950s and 1960s. The original lyrics went:

Chock full o’Nuts is that heavenly coffee,
Heavenly coffee, heavenly coffee.
Chock full o’Nuts is that heavenly coffee,
Better coffee Rockefeller’s money can’t buy.

However, the company had to alter the lyrics from “Rockefeller’s money” to “a millionaire’s money” after being sued by New York governor Nelson Rockefeller, who owned coffee interests in Latin America. Mid-2000s versions of the jingle replace “millionaire” with “billionaire.”


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