Shape of Punctuation Marks
In Chinese writing each character conforms to a roughly square frame so that the text as a whole can fit into a grid. Because of this, East Asian punctuation marks are larger than their European counterparts, as they should occupy a square area that is the same size as the characters around them. These punctuation marks are called fullwidth to contrast them from halfwidth European punctuation marks.
Chinese characters can be written horizontally or vertically. Some punctuation marks adapt to this change in direction: the parentheses, square brackets, square quotation marks, book title marks, ellipsis marks, and dashes all rotate 90° clockwise when used in vertical text. The three underline-like punctuation marks in Chinese (proper noun mark, wavy book title mark, and emphasis mark) rotate and shift to the left side of the text in vertical script (shifting to the right side of the text is also possible, but this is outmoded and can clash with the placement of other punctuation marks).
Read more about this topic: Chinese Punctuation
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