Competition
Its main competitors were the retail banking divisions of larger, supraregional companies such as Bank of America, BB&T, SunTrust Banks, and Wachovia, and so emphasized its local nature and community involvement in its advertising. The bank used a caricature portrayal of Benjamin Franklin as its advertising mascot, who repeated the tagline The Leading Local Bank in its television commercials.
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Famous quotes containing the word competition:
“Mothers seem to be in subtle competition with teachers. There is always an underlying fear that teachers will do a better job than they have done with their child.... But mostly mothers feel that their areas of competence are very much similar to those of the teacher. In fact they feel they know their child better than anyone else and that the teacher doesn’t possess any special field of authority or expertise.”
—Sara Lawrence Lightfoot (20th century)
“Every sect is a moral check on its neighbour. Competition is as wholesome in religion as in commerce.”
—Walter Savage Landor (1775–1864)
“Like many businessmen of genius he learned that free competition was wasteful, monopoly efficient. And so he simply set about achieving that efficient monopoly.”
—Mario Puzo (b. 1920)