Charlie Fern - Career

Career

After college, Fern joined the Galveston Daily News as a writer and lifestyles editor until, six months later, she was offered a reporting position at the San Diego Union-Tribune. After a year, Charlie, at age 23, was promoted to managing editor of Universal Press Syndicate's A&M Publications. While there, she wrote, edited and directed the news content for four publications in north San Diego County, including The Vista Press, a daily newspaper.

In the mid-1990s she took a job writing proclamations and greetings in the state office of Governor Ann Richards. From there, she became a press officer and speechwriter for First Lady Laura Bush. She worked in that capacity until the 2000 presidential campaign, when she moved to the Texas Attorney General's Office to work for then-Attorney General John Cornyn as press aide and chief speechwriter.

In January 2001, she moved to Washington, D.C., following Mrs. Bush to the White House as her personal speechwriter and spokesperson. On Nov. 8, 2001, the First Lady gave a speech written by Fern to the National Press Club and talked about the 9/11 terrorist attacks and how it was becoming a defining tragedy for youth. During her stay at the White House, Ms. Fern worked with presidential speechwriters Michael Gerson, Matthew Scully, Pete Wehner and David Frum in offices inside the Old Executive Office Building and, later, in the East Wing. She also wrote speeches for U.S. Navy ship dedications; toasts and roasts for heads of state; White House Conferences, Congressional Testimonies, and United Nations hearings.

In November 2003, Fern joined the public affairs team at Merck & Co., based in Whitehouse Station, New Jersey. After a year, she returned to Austin, Texas, to start a family and begin the Charlie Fern Ink consulting firm. She is vice president of the Friends of Texas Public Schools.

Today, Charlie Fern is owner and principal of Charlie Fern Ink, LLC, a strategic communications consultancy based in Austin, Texas. She provides public relations, publicity, promotions, writing, and strategic messaging services for nationally known and recognized leaders and executives, celebrities, musicians, media, public and private organizations, and non-profits. She delivers lectures on communications-related topics throughout the country. She continues writing speeches on a selective basis. In March 2008, a speech written by Fern about young children reading less, given by Laura Bush to the Association of American Publishers, made national news when it ran across Scripps Howard New Service's wire. Mrs. Bush said, "That's not because they can't read. It's because they think they don't enjoy reading."

She also served as an adjunct professor at St. Edward's University in Austin, Texas, from 2009-2012.

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