Influence
Mackintosh is notable as a producer for his transformation of the musical into a global, highly profitable brand, and was the first theatrical producer to recognise that both touring productions and worldwide productions (often in countries where musicals were seldom seen, such as the former eastern bloc countries in the early 90s) were potentially highly lucrative markets which could, collectively, match and even surpass the revenues generated from New York and London productions. In mounting a plethora of productions across the globe, he has maintained tight creative control of his musicals in order to ensure the consistency and quality of the productions, no matter where they are seen. As far as possible, productions worldwide of Mackintosh musicals use the same staging, production design, lighting, front-of-house design, and orchestrations as their London and New York counterparts. This is a departure from previous practice, where international productions of West End or Broadway musicals would often be licensed out to foreign producers and entirely reconceived locally, with highly variable and often substandard results.
Mackintosh has also had considerable success in bringing legitimate theatre directors (such as the Royal Shakespeare Company's Trevor Nunn and Nicholas Hytner) and technicians to the world of musical theatre.
He is renowned for how closely he works with the creative team of a production.
He has recently expressed his interest in producing musicals from the otherwise neglected Asian and African regions, citing that the potential in these markets is inexhaustible.
Mackintosh's Delfont Mackintosh group owns seven London theatres, the Prince Edward, the Prince of Wales, the Novello, the Queen's, the Gielgud, the Wyndham's, and the Noël Coward.
Read more about this topic: Cameron Mackintosh
Famous quotes containing the word influence:
“The adolescent does not develop her identity and individuality by moving outside her family. She is not triggered by some magic unconscious dynamic whereby she rejects her family in favour of her peers or of a larger society.... She continues to develop in relation to her parents. Her mother continues to have more influence over her than either her father or her friends.”
—Terri Apter (20th century)
“A husband who submits to his wife’s yoke is justly held an object of ridicule. A woman’s influence ought to be entirely concealed.”
—Honoré De Balzac (1799–1850)
“Temperament is the natural, inborn style of behavior of each individual. It’s the how of behavior, not the why.... The question is not, “Why does he behave a certain way if he doesn’t get a cookie?” but rather, “When he doesn’t get a cookie, how does he express his displeasure...?” The environment—and your behavior as a parent—can influence temperament and interplay with it, but it is not the cause of temperamental characteristics.”
—Stanley Turecki (20th century)