Bureau of Primary Health Care - Models That Work Campaign

Models That Work Campaign

The main objective of the Models That Work Campaign (MTW) is improving access to health care for vulnerable and underserved populations. The MTW Campaign is a collaboration between the Bureau of Primary Health Care (BPHC) and 39 cosponsors including national associations, state and federal agencies, community-based organizations, foundations, and businesses. This initiative gives recognition and visibility to innovative and effective service delivery models. Models are selected based on a set of criteria that includes delivery of high quality primary care services, community participation, integration of health and social services, quantifiable outcomes, and replicability. Winners of the competition are showcased nationally and hired to provide training to other communities, to document and publish their strategies, and to provide onsite technical assistance on request.

MTW staff at HRSA's Bureau of Primary Health Care (BPHC) work in collaboration with cosponsors in national and local campaigns to publicize the innovative approaches used by MTW winners. On the federal level for example, HRSA's HIV/AIDS Bureau works with MTW staff and cosponsors to develop a series of community based workshops with MTW winners; sharing lessons and advising community leaders, clinicians, and administrators on strategies to improve primary care coordination for populations with high incidences of HIV/AIDS. Innovative strategies are often identified and incorporated into federal technical assistance initiatives and local program design as well.