Economic Impact
Since 2001, Broadway In Chicago has had an attendance of over 6.5 million, with an annual attendance of 1.5 million and rising. Broadway In Chicago has contributed to the revitalization of Chicago’s Theater District and is currently the fifth largest tourist attraction in Chicago. Approximately 42% of audiences travel from out of state for long-running productions, and of these out of town patrons, 82% attribute the production as the main reason for their visit to Chicago. Broadway In Chicago provides over 7,500 jobs and has an economic impact of over $635 million dollars each year. In addition, Broadway In Chicago audiences spend more than $75 million at local restaurants and account for 500,000 hotel room occupancies each year, which is 6% of Chicago's annual total of hotel rooms used.
Broadway In Chicago also contributes to various public benefits throughout the City of Chicago by providing complimentary tickets to many charitable organizations and also to the Chicago Public Schools. Other public benefits include a field trip reward program, special access programs for seniors, and discounted programs for many of Chicago youth groups.
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