Broadcast Syndication - International Syndication

International Syndication

Syndication also applies to international markets. Same language countries often syndicate programs to each other- such as programs from the United Kingdom being syndicated to Australia and vice versa. Another example would be programs from the United Kingdom, Mexico, Brazil, and Argentina being syndicated to local TV stations in the United States, and programs from the United States being syndicated elsewhere in the world.

One of the best-known internationally syndicated television series has been The Muppet Show, which was produced in the United Kingdom and shown on ITV, and appeared around the world, including the United States, where it aired in syndication, and Canada, where CBC Television aired the show. The 1970s was a time when many British comedies, including The Benny Hill Show and Monty Python's Flying Circus were syndicated to the United States and worldwide. Many soaps and long-running series are also successfully syndicated around the globe.

The hit television show CSI earned $1.6 million per episode in its first round of cable syndication. There were many different versions of the show making it an international success. It was already popular in the U.S., so becoming a success internationally as well as within the U.S. made syndication sensible. Whether a series is produced in the U.S. or not is based on the economic value and potential viability of its sales internationally with the possibility of syndication.

Economic factors that influence production outside the U.S. play a major role in deciding if a television show will be syndicated, internally and internationally. International syndication has sustained a growing of prosperity and monetary value amongst the distributors who sell to them. Due to a rise in competition, syndicators have upheld high standards for different countries to buy the rights to distribute shows. During the 1990s poor ratings were popular amongst syndicated shows, but distributors still made it possible for international competition to happen and buy U.S. shows.

Colombian, Brazilian, Mexican and Venezuelan telenovelas are programmed throughout the Portuguese and Spanish-speaking world, and in many parts of India, China and Europe.

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