2007 List
| Rank | Brand | Value | Industry |
|---|---|---|---|
| 1 | 66434 | Software | |
| 2 | GE | 61880 | Technology |
| 3 | Microsoft | 54951 | Software |
| 4 | Coca Cola | 44134 | F/D/T* |
| 5 | China Mobile | 41214 | Telecom |
| 6 | Marlboro | 39166 | F/D/T |
| 7 | Wal-Mart | 36880 | Retail |
| 8 | Citibank | 33706 | Bank |
| 9 | IBM | 33572 | Technology |
| 10 | Toyota | 33427 | Cars |
| 11 | McDonald's | 33138 | F/D/T |
| 12 | Nokia | 31670 | Technology |
| 13 | Bank of America | 28767 | Bank |
| 14 | BMW | 25751 | Cars |
| 15 | HP | 24987 | Technology |
| 16 | Apple | 24728 | Technology |
| 17 | UPS | 24580 | Retail |
| 18 | Wells Fargo | 24284 | Bank |
| 19 | American Express | 23113 | Finance |
| 20 | Louis Vuitton | 22686 | Luxury |
| 21 | Disney | 22572 | Software |
| 22 | Vodafone | 21107 | Telecom |
| 23 | NTT Docomo | 19450 | Telecom |
| 24 | Cisco | 18812 | Technology |
| 25 | Intel | 18707 | Technology |
| 26 | Home Depot | 18335 | Retail |
| 27 | SAP | 18103 | Software |
| 28 | Gillette | 17954 | Personal Care |
| 29 | Mercedes | 17813 | Cars |
| 30 | Oracle | 17809 | Software |
| 31 | HSBC | 17457 | Bank |
| 32 | Tesco | 16649 | Retail |
| 33 | ICBC | 16460 | Bank |
| 34 | Verizon | 16261 | Telecom |
| 35 | Starbucks | 16057 | F/D/T |
| 36 | Honda | 15465 | Cars |
| 37 | Dell | 13903 | Technology |
| 38 | Bof China | 13689 | Bank |
| 39 | RBC | 13624 | Bank |
| 40 | Porsche | 13372 | Cars |
| 41 | Deutsche Bank | 13210 | Bank |
| 42 | Yahoo! | 13201 | Software |
| 43 | eBay | 12927 | Software |
| 44 | Samsung | 12742 | Technology |
| 45 | Ford | 12627 | Cars |
| 46 | L'Oréal | 12303 | Personal Care |
| 47 | Santander | 12094 | Bank |
| 48 | Pepsi | 11756 | F/D/T |
| 49 | Carrefour | 11710 | Retail |
| 50 | Merrill Lynch | 11655 | Finance |
| 51 | UBS | 11591 | Bank |
| 52 | Target | 11560 | Retail |
| 53 | ING | 11539 | Bank |
| 54 | Canon | 11413 | Technology |
| 55 | Sony | 11389 | Technology |
| 56 | Morgan Stanley | 11204 | Finance |
| 57 | Chevrolet | 11202 | Cars |
| 58 | Nissan | 11189 | Cars |
| 59 | Chase | 11182 | Bank |
| 60 | Motorola | 10787 | Technology |
| 61 | China Cons. Bk | 10757 | Bank |
| 62 | Accenture | 10534 | Software |
| 63 | Nike | 10290 | Apparel |
| 64 | Harley-Davidson | 10269 | Cars |
| 65 | Wachovia | 10035 | Finance |
| 66 | Budweiser | 9977 | F/D/T |
| 67 | Orange | 9922 | Telecom |
| 68 | Marks & Spencer | 9509 | Retail |
| 69 | FedEx | 9310 | Retail |
| 70 | Cingular | 9260 | Telecom |
| 71 | Siemens | 9111 | Technology |
| 72 | State Farm | 8738 | Finance |
| 73 | H&M | 8711 | Apparel |
| 74 | JP Morgan | 8490 | Finance |
| 75 | TIM | 8440 | Telecom |
| 76 | Goldman Sachs | 8239 | Finance |
| 77 | T-Mobile | 8047 | Telecom |
| 78 | Colgate | 7711 | Personal Care |
| 79 | Chanel | 7499 | Luxury |
| 80 | Subway | 7433 | F/D/T |
| 81 | IKEA | 7373 | Retail |
| 82 | RBS | 7200 | Bank |
| 83 | VW | 7033 | Cars |
| 84 | Cartier | 7021 | Luxury |
| 85 | Hermès | 6939 | Luxury |
| 86 | Best Buy | 6674 | Retail |
| 87 | Barclays | 6612 | Bank |
| 88 | Avon | 6558 | Personal Care |
| 89 | Gucci | 6524 | Luxury |
| 90 | Zara | 6469 | Apparel |
| 91 | WaMu | 6126 | Bank |
| 92 | Amazon | 5964 | Retail |
| 93 | BP | 5931 | Oil & Gas |
| 94 | AIG | 5880 | Finance |
| 95 | ABN AMRO | 5617 | Bank |
| 96 | Auchan | 5570 | Retail |
| 97 | Asda | 5540 | Retail |
| 98 | Lexus | 5421 | Cars |
| 99 | Esprit | 5411 | Apparel |
| 100 | Rolex | 5387 | Luxury |
- F/D/T stands for Food or Drink or Tobacco
Read more about this topic: Brand Z
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“My list of things I never pictured myself saying when I pictured myself as a parent has grown over the years.”
—Polly Berrien Berends (20th century)