2006 List
| Rank | Brand | Value | Industry |
|---|---|---|---|
| 1 | Microsoft | 62039 | Software |
| 2 | GE | 55834 | Technology |
| 3 | Coca-Cola | 41406 | F/D/T* |
| 4 | China Mobile | 39168 | Telecom |
| 5 | Marlboro | 38510 | F/D/T |
| 6 | Wal-Mart | 37567 | Retail |
| 7 | 37445 | Software | |
| 8 | IBM | 36084 | Technology |
| 9 | Citibank | 31028 | Bank |
| 10 | Toyota | 30201 | Cars |
| 11 | McDonald's | 28985 | F/D/T |
| 12 | Bof America | 28155 | Bank |
| 13 | Home Depot | 27312 | Retail |
| 14 | Nokia | 26538 | Technology |
| 15 | Intel | 25156 | Technology |
| 16 | Vodafone | 24072 | Telecom |
| 17 | BMW | 23820 | Cars |
| 18 | Disney | 22232 | Software |
| 19 | UPS | 21829 | Retail |
| 20 | Cisco | 20922 | Technology |
| 21 | HP | 19732 | Technology |
| 22 | TIM | 19551 | Telecom |
| 23 | NTT Docomo | 19518 | Telecom |
| 24 | Louis Vuitton | 19479 | Luxury |
| 25 | American Express | 18780 | Finance |
| 26 | Dell | 18303 | Technology |
| 27 | Gillette | 17832 | Personal Care |
| 28 | Mercedes | 17801 | Cars |
| 29 | Apple | 15976 | Technology |
| 30 | Tesco | 15532 | Retail |
| 31 | Movistar | 15188 | Telecom |
| 32 | Verizon | 14908 | Telecom |
| 33 | Honda | 14394 | Cars |
| 34 | Yahoo! | 14101 | Software |
| 35 | Oracle | 13913 | Software |
| 36 | HSBC | 13889 | Bank |
| 37 | Ford | 13844 | Cars |
| 38 | eBay | 13191 | Software |
| 39 | Deutsche Bank | 13022 | Bank |
| 40 | Santander | 12537 | Bank |
| 41 | Chevrolet | 12458 | Cars |
| 42 | Pfizer | 12372 | Personal Care |
| 43 | Samsung | 12028 | Technology |
| 44 | Porsche | 12025 | Cars |
| 45 | T-Mobile | 11870 | Telecom |
| 46 | Budweiser | 11724 | F/D/T |
| 47 | Pepsi | 11484 | F/D/T |
| 48 | Starbucks | 11077 | F/D/T |
| 49 | Nissan | 10915 | Cars |
| 50 | Carrefour | 10803 | Retail |
| 51 | Nike | 10783 | Apparel |
| 52 | L'Oréal | 10692 | Personal Care |
| 53 | Morgan Stanley | 10619 | Finance |
| 54 | Wachovia | 10228 | Finance |
| 55 | Merrill Lynch | 10073 | Finance |
| 56 | Harley-Davidson | 9955 | Cars |
| 57 | Canon | 9908 | Technology |
| 58 | Accenture | 9786 | Software |
| 59 | Chase | 9716 | Bank |
| 60 | SAP | 9574 | Software |
| 61 | UBS | 9541 | Bank |
| 62 | Orange | 9431 | Telecom |
| 63 | Sony | 9358 | Technology |
| 64 | Motorola | 9072 | Technology |
| 65 | Goldman Sachs | 8863 | Finance |
| 66 | FedEx | 8240 | Retail |
| 67 | H&M | 8022 | Apparel |
| 68 | State Farm | 7905 | Finance |
| 69 | IKEA | 7206 | Retail |
| 70 | JP Morgan | 7078 | Finance |
| 71 | VW | 6793 | Cars |
| 72 | Siemens | 6741 | Technology |
| 73 | Cingular | 6680 | Telecom |
| 74 | Avon | 6598 | Personal Care |
| 75 | Chanel | 6499 | Luxury |
| 76 | ING | 6353 | Bank |
| 77 | Target | 6135 | Retail |
| 78 | Amazon | 5983 | Retail |
| 79 | Colgate | 5839 | Personal Care |
| 80 | AIG | 5665 | Finance |
| 81 | Wrigley's | 5550 | F/D/T |
| 82 | Cartier | 5548 | Luxury |
| 83 | BP | 5470 | Oil & Gas |
| 84 | Auchan | 5354 | Retail |
| 85 | Electronic Arts | 5300 | Software |
| 86 | Renault | 5173 | Cars |
| 87 | Zara | 5112 | Apparel |
| 88 | Barclays | 5070 | Bank |
| 89 | Lexus | 5050 | Cars |
| 90 | Rolex | 4925 | Luxury |
| 91 | Allstate | 4842 | Finance |
| 92 | Hermès | 4830 | Luxury |
| 93 | Caterpillar | 4747 | Technology |
| 94 | Mizuho | 4740 | Bank |
| 95 | WaMu | 4686 | Bank |
| 96 | Asda | 4650 | Retail |
| 97 | Mitsui Sumitomo | 4528 | Finance |
| 98 | Gucci | 4370 | Luxury |
| 99 | Esprit | 4206 | Apparel |
| 100 | Hennessy | 4191 | Luxury |
- F/D/T stands for Food or Drink or Tobacco
Read more about this topic: Brand Z
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“Religious literature has eminent examples, and if we run over our private list of poets, critics, philanthropists and philosophers, we shall find them infected with this dropsy and elephantiasis, which we ought to have tapped.”
—Ralph Waldo Emerson (1803–1882)