Born in The U.S.A. (song) - Political Reactions

Political Reactions

In late August 1984, the Born in the U.S.A. album was selling very well, its songs were all over the radio, and the associated tour was drawing considerable press. Springsteen shows at the Capital Centre outside of Washington, D.C. thus attracted even more media attention, in particular from CBS Evening News correspondent Bernard Goldberg, who saw Springsteen as a modern-day Horatio Alger story. Even more notably, the widely-read conservative columnist George Will, after attending a show, published on September 13, 1984 a piece titled "A Yankee Doodle Springsteen" in which he praised Springsteen as an exemplar of classic American values. He wrote: "I have not got a clue about Springsteen's politics, if any, but flags get waved at his concerts while he sings songs about hard times. He is no whiner, and the recitation of closed factories and other problems always seems punctuated by a grand, cheerful affirmation: 'Born in the U.S.A.!'" The 1984 presidential campaign was in full stride at the time, and Will had connections to President Ronald Reagan's re-election organization. Will thought that Springsteen might endorse Reagan (not knowing that Springsteen was very much a liberal and thus did not support Reagan at all), and got the notion pushed up to high-level Reagan advisor Michael Deaver's office. Those staffers made inquiries to Springsteen's management which were politely rebuffed.

Nevertheless, on September 19, 1984, at a campaign stop in Hammonton, New Jersey, Reagan added the following to his speech:

America's future rests in a thousand dreams inside your hearts; it rests in the message of hope in songs so many young Americans admire: New Jersey's own Bruce Springsteen. And helping you make those dreams come true is what this job of mine is all about.

The campaign press immediately expressed skepticism that Reagan knew anything about Springsteen, and asked what his favorite Springsteen song was; "Born to Run" was the response from staffers. Johnny Carson then joked on The Tonight Show, "If you believe that, I've got a couple of tickets to the Mondale-Ferraro inaugural ball I'd like to sell you."

During a September 21 concert in Pittsburgh, Springsteen responded negatively by introducing his song "Johnny 99", a song about an unemployed auto worker who turns to murder, "The President was mentioning my name the other day, and I kinda got to wondering what his favorite album musta been. I don't think it was the Nebraska album. I don't think he's been listening to this one."

A few days after that, presidential challenger Walter Mondale said, "Bruce Springsteen may have been born to run but he wasn't born yesterday," and then claimed to have been endorsed by Springsteen. Springsteen manager Jon Landau denied any such endorsement, and the Mondale campaign issued a correction.

With "Born in the U.S.A." Springsteen was wildly misunderstood, at least for a short period. With these sound bites from Reagan and other conservatives praising the song and Springsteen, himself, it seemed as though they'd missed the point entirely. Springsteen was lamenting the loss of a true sense of national pride. The working class no longer had a say in the foreign policy or decisions made by the government as a whole. The reverberating chorus of "Born in the U.S.A." was a cry of longing, of sorrow. It was a hollow cry of patriotism that once was, but now ceased to exist.

In Springsteen’s own words, the song "Born in the U.S.A." is about "a working-class man" "spiritual crisis, in which man is left lost...It's like he has nothing left to tie him into society anymore. He's isolated from the government. Isolated from his family...to the point where nothing makes sense." Springsteen promotes the fact that the endless search for truth is the true American way. He was frightened by the government continually rationalizing the Vietnam War.

Journalist Brian Doherty has written: "The song’s lyrics are about a shell-shocked vet with 'no place to run, nowhere to go.' But who’s to say Reagan wasn’t right to insist the song was an upper? When I hear those notes and that drumbeat, and the Boss’ best arena-stentorian, shout-groan vocals come over the speakers, I feel like I’m hearing the national anthem."

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