Bahia - Tourism and Recreation

Tourism and Recreation

Bahia is the most important tourist center in the Northeast and the 2nd in the country. The tourist product in Bahia, 50% of its global flow centered in Salvador, unites in a same space the characteristics of a natural landscape and a unique culture in the country, in which the typical culinary arts, the colonial architecture and popular feasts reveal a strong integration of elements of European and African origin in the formation and in the way of life of the people of Bahia. By its natural and historic-cultural attractions, Bahia presents an enormous potential for the development of the tourist activity. Owner of the biggest portion of seacoast of the country and of singular views in its interior, Bahia possesses specific cultural, folklore and religious characteristics, manifest in its extensive calendar of popular festivities, in its architectonic patrimony and in its typical food.

Salvador, with its Historical Center registered by UNESCO as a World Heritage Site and with its coast clipped into many beaches and dozens of islands, has a varied receptive infrastructure, composed of 170 hostelry units (of which 20 are of international standard hotels) and 25 thousand beds, further to restaurants, bars, nightclubs, shopping malls, theaters, crafts centers, Convention and Fairs Center, rental agencies, tourist agencies, and other equipment and services. In the last few years, the State Government promoted the total restoration of the Pelourinho, the biggest set of colonial style buildings in Latin America, today transformed into an important point for visitation by tourists, that will find there a synthesis of what best Bahia has to offer in specialized services, in regional and international cooking, in architecture of the 17th and 18th centuries and in music, with daily shows by the great artists of Bahia, famous in the country and abroad. The period of popular festivities in Bahia has its high point between December and March (summer months) and has in carnival its supreme point, with more than one million tourists in Salvador, Porto Seguro and other cities of the State's Tourist circuit.