BabyCenter is a parenting website providing information on conception, pregnancy, birth, and early childhood for parents and parents-to-be. The site has been online since August 11, 1998.
BabyCenter L.L.C. is owned by Johnson & Johnson, the main sponsor on the site. BabyCenter has a policy of maintaining a clear separation between advertising content and medically approved health content. Users of the website can sign up for free weekly email newsletters that guide them through pregnancy and their child's development.
The company is based in San Francisco and has several companion websites around the world, including BabyCenter Arabia, BabyCenter Brazil, BabyCenter China, BabyCenter India, and others.
BabyCenter was purchased from the now defunct eToys in a cash agreement valued at $10 million dollars in March 2001.
BabyCenter was the winner of the 'Best family and parenting site' category in the 2006 and 2011 Webby Awards and the winner of the 'Health' category in the Fourth Annual GII Awards.
BabyCenter has two iPhone apps: My Pregnancy Today and My Baby Today.
| Year | Session | Outcome | Category |
|---|---|---|---|
| 1998 | 2nd Annual Webby Awards Nominees | Webby Award Winner | Home |
| 1999 | 3rd Annual Webby Awards Nominees | Webby Award Winner | Living |
| 2000 | 4th Annual Webby Awards Nominees | Webby Award Winner | Commerce |
| 2001 | 5th Annual Webby Awards Nominees | Webby Nominee | Living |
| 2002 | 6th Annual Webby Awards Nominees | Webby Nominee | Commerce |
| 2005 | 9th Annual Webby Awards Nominees | People's Voice Winner | Family/Parenting |
| 2006 | 10th Annual Webby Awards Nominees | People's Voice Winner | Family/Parenting |
| 2010 | 14th Annual Webby Awards Nominees | People's Voice Winner | Family/Parenting |
| 2011 | 15th Annual Webby Awards Nominees | Webby Award Winner | Family/Parenting |
| 2011 | 15th Annual Webby Awards Nominees | People's Voice Winner | Family/Parenting |
Famous quotes containing the words baby and/or center:
“When the first baby laughed for the first time, the laugh broke into a thousand pieces and they all went skipping about, and that was the beginning of fairies. And now when every new baby is born its first laugh becomes a fairy. So there ought to be one fairy for every boy or girl.”
—J.M. (James Matthew)
“Whether talking about addiction, taxation [on cigarettes] or education [about smoking], there is always at the center of the conversation an essential conundrum: How come we’re selling this deadly stuff anyway?”
—Anna Quindlen (b. 1952)