Philanthropy
Apart from his contributions to the growth of motion picture industry in Tamil Nadu, AVM has also donated extensively for charitable causes. The charitable activities of the AVM group were channelled through an organisation called AVM Charities established at Mylapore in Chennai. This trust has been managed by the descendants of AVM since his death in 1979. The AVM Charities had provided land for old age homes and organising social events. The AVM family also owns a marriage hall, AVM Rajeswari Kalyana Mandapam which is generally rented for Hindu marriages. This marriage hall is controlled by the AVM family through AVM Charities. Following the astounding success of the 2007 Tamil film Sivaji, AVM Productions declared publicly that it would offer 25% of the revenues from the film as charity.
The AVM Group owns a string of educational institutions all over Chennai. On 10 June 1963, AVM inaugurated Avichi School in Virugambakkam in memory of his father Avichi Chettiar. The motive behind the founding was to provide good quality education to the poorer sections of society. A number of schools have been established since the creation of Avichi School. In 1994, AVM's son Kumaran established the Avichi High School for girls. This was followed by the establishment of AVM Rajeswari Matriculation Higher Secondary School in Virugambakkam in 1995. These schools which are run by the AVM Group as a part of AVM Charities are regarded as some of the best in Chennai.
Read more about this topic: Avichi Meiyappa Chettiar
Famous quotes containing the word philanthropy:
“I shall not be forward to think him mistaken in his method who quickest succeeds to liberate the slave. I speak for the slave when I say that I prefer the philanthropy of Captain Brown to that philanthropy which neither shoots me nor liberates me.”
—Henry David Thoreau (1817–1862)
“... the hey-day of a woman’s life is on the shady side of fifty, when the vital forces heretofore expended in other ways are garnered in the brain, when their thoughts and sentiments flow out in broader channels, when philanthropy takes the place of family selfishness, and when from the depths of poverty and suffering the wail of humanity grows as pathetic to their ears as once was the cry of their own children.”
—Elizabeth Cady Stanton (1815–1902)
“Almost every man we meet requires some civility,—requires to be humored; he has some fame, some talent, some whim of religion or philanthropy in his head that is not to be questioned, and which spoils all conversation with him. But a friend is a sane man who exercises not my ingenuity, but me.”
—Ralph Waldo Emerson (1803–1882)