Avatar (Xbox Live) - Avatar Marketplace

Avatar Marketplace

The Avatar Marketplace was launched on August 11, 2009, allowing users to buy clothes via Microsoft Points. Users are able to buy branded clothing, such as Adidas, from said store for their avatar, as well as game-related clothing, such as costumes from Monkey Island, BioShock 2, Fable 2, Gears of War 2, Halo, Splinter Cell Conviction and Star Wars: The Clone Wars. A player can also update their avatar's wardrobe by achieving certain goals and unlocking different clothing. New clothes and items are added to the Avatar Marketplace every Thursday.

As of late June 2009, various themed clothing articles were spotted in use by various members of the Xbox 360 Community - namely those who work for Microsoft. These articles in question were based mainly around Halo, various T-Shirts, Shorts, Hats and even full body suit costumes were seen not only being worn by current avatars but also in Avatar Marketplace Demonstration pictures and videos. The people who had access to these also were spotted to have a mysterious achievement in their profile named 'Xbox 360 Beta' and was orange in color with a Beta symbol and the number 09 - it was concluded that they were actually beta testing the new Avatar Marketplace.

Aside from clothing, the Avatar Marketplace also has animated props available for purchase, these props allow the avatar to interact with them such as a remote control vibrating Warthogs from Halo, Lightsabers from Star Wars, Footballs, skateboards, pets, and even Pom Poms. According to Major Nelson (Director of Programming for the Microsoft gaming network Xbox Live), those who attended the Electronic Entertainment Expo in 2009 were eligible for a special E3 Trophy prop when the Avatar Marketplace actually hits - however to be in with a chance you had to have visited a special stand that was present at the conference.