Affect Control Theory

In control theory (sociology) affect control theory proposes that individuals maintain affective meanings through their actions and interpretations of events. The activity of social institutions occurs through maintenance of culturally based affective meanings.

Read more about Affect Control Theory:  Affective Meaning, Impression Formation, Action, Emotions, Interpretations, Applications

Famous quotes containing the words affect, control and/or theory:

    “The stars which shone over Babylon and the stable in Bethlehem still shine as brightly over the Empire State Building and your front yard today. They perform their cycles with the same mathematical precision, and they will continue to affect each thing on earth, including man, as long as the earth exists.”
    —Linda Goodman (b. 1929)

    “There is one thing you and I as parents cannot do, not do we want to do if we really think about it, and that’s control our children’s will—that spirit that lets them be themselves apart from you and me. They are not ours to possess, control, manipulate, or even to make mind.”
    —Barbara Coloroso (20th century)

    “The weakness of the man who, when his theory works out into a flagrant contradiction of the facts, concludes “So much the worse for the facts: let them be altered,” instead of “So much the worse for my theory.””
    —George Bernard Shaw (1856–1950)