Spices
ITC forayed into the branded spices market with the launch of Aashirvaad Spices in Northern India in May 2005. The offering currently consists of Chilli, Turmeric and Coriander powder in SKUs of 50g, 100g, 200g and 500g each.
The company entered organic foods retailing in July 2007 with the launch of Aashirvaad Select Organic Spices. Aashirvaad Select currently offers chilli, turmeric and coriander powders. The organic spices are available in packs of 100 grams.
Read more about this topic: Aashirvaad
Famous quotes containing the word spices:
“Genuine polemics approach a book as lovingly as a cannibal spices a baby.”
—Walter Benjamin (1892–1940)
“He looked like the love thoughts of women. He could be a bee to a blossom—a pear tree blossom in the spring. He seemed to be crushing scent out of the world with his footsteps. Crushing aromatic herbs with every step he took. Spices hung about him. He was a glance from God.”
—Zora Neale Hurston (1891–1960)
“And silence her six
And mix
Her spices and core
And slice her apples, and find her four.
Continuing her part
Of the world’s business.”
—Gwendolyn Brooks (b. 1917)