Bring A Pound To Work Day
Jazz FM, like its counterpart GMG radio stations, held 'Bring A Pound To Work Day' in late October/early November 2003/2004. Listeners were asked to donate and collect pound coins for a local children's charity - Nordoff-Robbins in 2003 and the Lennox Children's Cancer Fund the following year. Listeners could also text message a number for donations at a cost of £1.50, of which £1 went to the charity. Jazz FM has also held auctions in past years to help boost the money raised for charity. Lots included a signed edition of Harry Potter, exclusive concert tickets and even a chance to join the former breakfast presenter Jon Scragg on his show for one day. 'Bring A Pound To Work Day' was enormously successful for the chosen charities; in 2004, enough was raised to purchase a new Lennox holiday home on the south coast of England.
The automated Jazz FM service that exists today no longer runs 'Bring A Pound To Work Day', although the campaign remains on other GMG stations. Jazz FM's successor Smooth FM have rebranded their fundraising effort the Smooth Appeal.
Read more about this topic: 102.2 Jazz FM
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