Wright Brothers - in Business

In Business

The Wright Company was incorporated on November 22, 1909. The brothers sold their patents to the company for $100,000 and also received one-third of the shares in a million dollar stock issue and a 10 percent royalty on every airplane sold. With Wilbur as president and Orville as vice president, the company set up a factory in Dayton and a flying school/test flight field at Huffman Prairie; the headquarters office was in New York City.

In mid-1910, the Wrights changed the design of the Wright Flyer, moving the horizontal elevator from the front to the back and adding wheels although keeping the skids as part of the undercarriage unit. It had become apparent by then that a rear elevator would make the airplane easier to control, especially as higher speeds grew more common. This aircraft was designated the "Model B", although the original canard design was never referred to as the "Model A" by the Wrights. However, the US Signal Corps which bought the aircraft did call it "Wright Type A".

There were not many customers for aircraft, so in the spring of 1910 the Wrights hired and trained a team of salaried exhibition pilots to show off their machines and win prize money for the company—despite Wilbur's disdain for what he called "the mountebank business". The team debuted at the Indianapolis Speedway on June 13. Before the year was over, pilots Ralph Johnstone and Arch Hoxsey died in air show crashes, and in November 1911 the brothers disbanded the team on which nine men had served (four other former team members died in crashes afterward).

The Wright Company transported the first known commercial air cargo on November 7, 1910 by flying two bolts of dress silk 65 miles (105 km) from Dayton to Columbus, Ohio for the Morehouse-Martens Department Store, which paid a $5,000 fee. Company pilot Phil Parmelee made the flight—which was more an exercise in advertising than a simple delivery—in an hour and six minutes with the cargo strapped in the passenger's seat. The silk was cut into small pieces and sold as souvenirs.

Between 1910 and 1916 the Wright Brothers Flying School at Huffman Prairie trained 115 pilots who were instructed by Orville and his assistants. Several trainees became famous, including Henry "Hap" Arnold, who rose to Five-Star General, commanded U.S. Army Air Forces in World War II, and became first head of the U.S. Air Force; Calbraith Perry Rodgers, who made the first coast-to-coast flight in 1911 (with many stops and crashes) in a Wright Model EX named the "Vin Fiz" after the sponsor's soft drink; and Eddie Stinson, founder of the Stinson Aircraft Company.

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