Graphics
The original title sequence created by Piers Helm, featured a real goldfish and a rubber shark in a tank that contained the programmes subject matter represented as kitsch fish tank objects. These objects were a treasure chest, bank, factory and a version of the Richard Rogers Lloyds building. The title sequence led to a virtual set that was designed to look like a converted warehouse when in fact, the studio it came from was the smallest BBC News studio. By 2001, the title sequence had been changed by BBC Design to a computer generated sequence in which a goldfish is trying to escape from a shark onboard a sunken ship. The programme graphics also reflected this style with a marine-themed studio background. Other graphics were in a "crude clipart" style.
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