Lenser and Associates
In 1998, Bill joined the partnership of Lenser and Associates, which was started by his colleague John Lenser, who founded San Francisco Music Box company. In the early years of Lenser and Associates, Mr. Nicolai became an innovative force behind the development of Co-Op Databases in terms of their effectiveness and usability within the direct marketing and catalog industry.
Today Nicolai is senior managing partner of the same firm, now called LENSER, based in San Rafael CA. He continues to reside in the state of Washington. Bill often directs LENSER's larger scale consulting projects and assists in developing the firm's service and product offerings, including their trigger-based email and website products.
Read more about this topic: William S. Nicolai
Famous quotes containing the word associates:
“A man should not go where he cannot carry his whole sphere or society with him,Mnot bodily, the whole circle of his friends, but atmospherically. He should preserve in a new company the same attitude of mind and reality of relation, which his daily associates draw him to, else he is shorn of his best beams, and will be an orphan in the merriest club.”
—Ralph Waldo Emerson (1803–1882)