Running For Mayor of New Orleans, 1969
Guste was a one-term state senator from Orleans Parish from 1968 to 1972, but he had ambition beyond the legislature and ran unsuccessfully for mayor of New Orleans in the 1969 Democratic primary. Two other candidates, Maurice "Moon" Landrieu, with 33,093 votes, and James Edward Fitzmorris, Jr., with 59,301 ballots, went into a runoff primary. Guste polled 29,487 votes, just 3,606 ballots behind Landrieu. Landrieu then scored a come-from-behind victory over Fitzmorris. Landrieu then went on to defeat the Republican mayoral candidate, Ben C. Toledano, in the general election held in the spring of 1970.
The state senators were elected at-large until 1972, and Guste was replaced by either Olaf M. Fink or Fritz Windhorst.
Read more about this topic: William J. Guste
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