Social Media Presence
In 2009, the company expanded into Social Media setting up Twitter accounts for Whyte and Mackay whisky and Jura Superstition. It also launched an ARG/online and offline game consisting of Twitter and GPS updates called the Whyte and Mackay Safari Hunt.
Read more about this topic: Whyte And Mackay
Famous quotes containing the words social, media and/or presence:
“I think “taste” is a social concept and not an artistic one. I’m willing to show good taste, if I can, in somebody else’s living room, but our reading life is too short for a writer to be in any way polite. Since his words enter into another’s brain in silence and intimacy, he should be as honest and explicit as we are with ourselves.”
—John Updike (b. 1932)
“The question confronting the Church today is not any longer whether the man in the street can grasp a religious message, but how to employ the communications media so as to let him have the full impact of the Gospel message.”
—Pope John Paul II (b. 1920)
“If there ever are great revolutions there, they will be caused by the presence of the blacks upon American soil. That is to say, it will not be the equality of social conditions but rather their inequality which may give rise to it.”
—Alexis de Tocqueville (1805–1859)