Social Media Presence
In 2009, the company expanded into Social Media setting up Twitter accounts for Whyte and Mackay whisky and Jura Superstition. It also launched an ARG/online and offline game consisting of Twitter and GPS updates called the Whyte and Mackay Safari Hunt.
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Famous quotes containing the words social, media and/or presence:
“In good company, the individuals merge their egotism into a social soul exactly co-extensive with the several consciousnesses there present.”
—Ralph Waldo Emerson (1803–1882)
“One can describe a landscape in many different words and sentences, but one would not normally cut up a picture of a landscape and rearrange it in different patterns in order to describe it in different ways. Because a photograph is not composed of discrete units strung out in a linear row of meaningful pieces, we do not understand it by looking at one element after another in a set sequence. The photograph is understood in one act of seeing; it is perceived in a gestalt.”
—Joshua Meyrowitz, U.S. educator, media critic. “The Blurring of Public and Private Behaviors,” No Sense of Place: The Impact of Electronic Media on Social Behavior, Oxford University Press (1985)
“But often the presence of mind and energy of a person remote from the spotlight decide the course of history for centuries to come.”
—Stefan Zweig (18811942)