Whiteness in Japanese Culture

Whiteness In Japanese Culture

Bihaku (美白?) is a Japanese marketing term meaning "beautifully white" which was first coined in the 1990s with the emergence of skin whitening products and cosmetics. The products are mostly aimed as a facial treatment rather than the whole body.

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Famous quotes containing the words whiteness, japanese and/or culture:

    the whole field is a
    white desire, empty, a single stem;
    a cluster, flower by flower,
    a pious wish to whiteness gone over—
    or nothing.
    William Carlos Williams (1883–1963)

    A pragmatic race, the Japanese appear to have decided long ago that the only reason for drinking alcohol is to become intoxicated and therefore drink only when they wish to be drunk.
    So I went out into the night and the neon and let the crowd pull me along, walking blind, willing myself to be just a segment of that mass organism, just one more drifting chip of consciousness under the geodesics.
    William Gibson (b. 1948)

    To be a Negro is to participate in a culture of poverty and fear that goes far deeper than any law for or against discrimination.... After the racist statutes are all struck down, after legal equality has been achieved in the schools and in the courts, there remains the profound institutionalized and abiding wrong that white America has worked on the Negro for so long.
    Michael Harrington (1928–1989)