Phrase
The phrase is a play on words involving idiomatic (Proverb) and distinct meanings of "go" and "tough." In context, "the going" means "the situation," "gets tough" means "becomes difficult," "the tough" means "people who are strong or enduring," and "get going" means "become fully engaged." Taken together, the meaning of the phrase is "When the situation becomes difficult, the strong will work harder to meet the challenge."
Another interpretation could mean, "Those who act tough and proud will vacate a situation when it becomes difficult lest they be proven not as tough as they appear to be."
Yet another interpretation could mean, "When the situation becomes almost impossible, those who are truly strong are wise enough to pull out, rather than being totally decimated."
The origin of the phrase has been attributed both to Joseph P. Kennedy (1888–1969), father of U.S. President John F. Kennedy, and sometimes to Norwegian-born American football player and coach Knute Rockne (1888–1931).
Read more about this topic: When The Going Gets Tough, The Tough Get Going
Famous quotes containing the word phrase:
“Preschoolers think and talk in concrete, literal terms. When they hear a phrase such as “losing your temper,” they may wonder where the lost temper can be found. Other expressions they may hear in times of crisis—raising your voice, crying your eyes out, going to pieces, falling apart, picking on each other, you follow in your father’s footsteps—may be perplexing.”
—Ruth Formanek (20th century)
“As if the musicians did not so much play the little phrase as execute the rites required by it to appear, and they proceeded to the necessary incantations to obtain and prolong for a few instants the miracle of its evocation, Swann, who could no more see the phrase than if it belonged to an ultraviolet world ... Swann felt it as a presence, as a protective goddess and a confidante to his love, who to arrive to him ... had clothed the disguise of this sonorous appearance.”
—Marcel Proust (1871–1922)
““Five o’clock tea” is a phrase our “rude forefathers,” even of the last generation, would scarcely have understood, so completely is it a thing of to-day; and yet, so rapid is the March of the Mind, it has already risen into a national institution, and rivals, in its universal application to all ranks and ages, and as a specific for “all the ills that flesh is heir to,” the glorious Magna Charta.”
—Lewis Carroll [Charles Lutwidge Dodgson] (1832–1898)