What is brand?

Brand

A brand is a "name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers." Branding began as a way to tell one person's cattle from another by means of a hot iron stamp. A modern example of a brand is Coca Cola which belongs to the Coca-Cola Company.

Read more about Brand.

Some articles on brand:

Dwyane Wade - Off The Court
... season, Wade switched from Converse to Nike's Jordan Brand ... I didn't have a lot of exposure and Converse gave me an opportunity to head a brand and be the face of a brand ... deal and my dream came true at the Converse brand, because they put my name on a pair of sneakers." Wade was hand-chosen by Michael Jordan and debuted the Air Jordan 2010 during the 2010 NBA All-S ...
Bernhard Von Bülow - Chancellor - Scandal
... In 1907, during the Harden-Moltke scandals, Adolf Brand, the founding editor of the homosexual periodical Der Eigene, printed a pamphlet alleging that Bülow had been ... Sued for slander and brought to trial on 7 November 1907, Brand asserted that the Chancellor had embraced and kissed his private secretary, Privy Councilor Max Scheefer, at all-male gatherings hosted ... Taking the stand, Eulenburg defended himself against Brand's charge by denying that he had ever held such events, and against Bülow's insinuation by claiming that he had never engaged in same-sex ...
Rebranding
... is the creation of a new name, term, symbol, design, or combination thereof for an established brand with the intention of developing a new, differentiated identity in the minds of ... Far from just a change of visual identity, rebranding should be part of an overall brand strategy for a product or service ... This may involve radical changes to the brand's logo, brand name e.g.orphan initialism, image, marketing strategy, and advertising themes ...
Information Wants To Be Free - History
... The iconic phrase is attributed to Stewart Brand ... Brand told Steve Wozniak On the one hand information wants to be expensive, because it's so valuable ... Brand's conference remarks are transcribed in the Whole Earth Review (May 1985, p ...
Finlux
... Finlux is a brand of consumer electronic related products, ranging from radio receivers to plasma televisions and DVD players it was also the name ... Over the years, the brand has been owned by several international companies ...

More definitions of "brand":

  • (noun): A cutting or thrusting weapon with a long blade.
    Synonyms: sword, blade, steel
  • (noun): A recognizable kind.
    Example: "There's a new brand of hero in the movies now"
    Synonyms: make
  • (verb): Burn with a branding iron to indicate ownership; of animals.
  • (noun): A piece of wood that has been burned or is burning.
    Synonyms: firebrand
  • (verb): Mark or expose as infamous.
    Synonyms: post
  • (noun): Identification mark on skin, made by burning.

Famous quotes containing the word brand:

    “Why does your brand so drop with blood,
    Edward, Edward?
    Unknown. Edward (l. 1–2)

    Don’t waste time trying to break a man’s heart; be satisfied if you can just manage to chip it in a brand new place.
    Helen Rowland (1875–1950)

    Obligation may be stretched till it is no better than a brand of slavery stamped on us when we were too young to know its meaning.
    George Eliot [Mary Ann (or Marian)