An audience is a group of people who participate in a show or encounter a work of art, literature (in which they are called "readers"), theatre, music (in which they are called "listeners"), video games (in which they are called "players"), or academics in any medium. Audience members participate in different ways in different kinds of art; some events invite overt audience participation and others allowing only modest clapping and criticism and reception.
Media audience studies have become a recognized part of the curriculum. Audience theory offers scholarly insight into audiences in general. These insights shape our knowledge of just how audiences affect and are affected by different forms of art. The biggest art form is the mass media. Films, video games, radio shows, software (and hardware) and other formats are affected by the audience and its reviews and recommendations.
In the age of easy Internet participation and citizen journalism, professional creators share space, and sometimes attention, with the public. American journalist Jeff Jarvis has said, "Give the people control of media, they will use it. The corollary: Don't give the people control of media, and you will lose. Whenever citizens can exercise control, they will." Tom Curley, President of the Associated Press, similarly said, "The users are deciding what the point of their engagement will be — what application, what device, what time, what place."
Read more about Audience: Audience Participation
Famous quotes containing the word audience:
“Today’s comedian has a cross to bear that he built himself. A comedian of the older generation did an “act” and he told the audience, “This is my act.” Today’s comic is not doing an act. The audience assumes he’s telling the truth. What is truth today may be a damn lie next week.”
—Lenny Bruce (1925–1966)
“One of the things that I discovered in lecturing was that gradually one ceased to hear what one said one heard what the audience hears one say.”
—Gertrude Stein (1874–1946)
“When a subject is highly controversial ... one cannot hope to tell the truth. One can only show how one came to hold whatever opinion one does hold. One can only give one’s audience the chance of drawing their own conclusions as they observe the limitations, the prejudices, the idiosyncrasies of the speaker.”
—Virginia Woolf (1882–1941)