History
In 1999, the line of Vogue cigarettes emerged from an alliance of the British American Tobacco company with its American opponent Rothmans International companies. The ‘Vogue Superslims’ and ‘Vogue Superslims Menthol’ were launched in 1987. This trademark remains in a stable position on the market for women.
In 2005, Lilas, Bleue and Menthe, which formed the Vogue Arome line, were added to the main line of Vogue cigarettes. They achieved great success and up to 2006 the whole series of Vogue Arome was stocked on the European market. In March 2007, Vogue Blanche and Vogue Noire were launched.
The manufacturers announced a complete image renewal in August 2007.
Read more about this topic: Vogue (cigarette)
Famous quotes containing the word history:
“History has neither the venerableness of antiquity, nor the freshness of the modern. It does as if it would go to the beginning of things, which natural history might with reason assume to do; but consider the Universal History, and then tell us,—when did burdock and plantain sprout first?”
—Henry David Thoreau (1817–1862)
“There is no example in history of a revolutionary movement involving such gigantic masses being so bloodless.”
—Leon Trotsky (1879–1940)