Identity
Virgin Money's logo is focused around the main logo of Virgin Group, which is an underlined word 'Virgin' in a red and magenta gradient coloured circle. This logo was introduced in January 2012 to signify the purchase of Northern Rock, which uses a magenta logo.
Virgin Money's older logo was the word 'Virgin' in a red rounded skew rectangle, similar in shape to a credit card, followed by the word 'Money'. This logo remains in use in South Africa. The previous logo had used a red logo with the word 'Virgin' in a large circle and three smaller circles above the word 'Money'. Virgin Direct's logo had been a more simplistic rendering of the company name, in white on top of a red rectangle with a semicircle attached on the left side.
Virgin Money's January 2012 television advert which showcases a number of Virgin companies was directed by Duncan Jones and worked on by Beattie McGuinness Bungay.
Read more about this topic: Virgin Money, Corporate Affairs
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Famous quotes containing the word identity:
“Adultery is the vice of equivocation.
It is not marriage but a mockery of it, a merging that mixes love and dread together like jackstraws. There is no understanding of contentment in adultery.... You belong to each other in what together you’ve made of a third identity that almost immediately cancels your own. There is a law in art that proves it. Two colors are proven complimentary only when forming that most desolate of all colors—neutral gray.”
—Alexander Theroux (b. 1940)
“Let it be an alliance of two large, formidable natures, mutually beheld, mutually feared, before yet they recognize the deep identity which beneath these disparities unites them.”
—Ralph Waldo Emerson (1803–1882)
“Every man must define his identity against his mother. If he does not, he just falls back into her and is swallowed up.”
—Camille Paglia (b. 1947)