Use in Toys
The technology was developed for transmitting data from the video on screen (originally used on The Batman) to a line of Batman toys based on the series, supplying them with information about the series and unlocking their hidden capabilities.
For example:
- The Batwave Communicator Handheld Device, when within 10 feet in the line of sight from the TV, will show engine graphics, diagnostics, weapon systems, and enables various games stored in the device.
- Batwave Batman Action Figure will pop wings from its back and light up the emblem on its chest when subjected to the videosignal from the TV.
- Batwave Batmobile with Handheld Device will turn on various LEDs acting as its lights, play sounds, and "capture" various weapons from the show.
This technology is also used in other toys.
- Toby Terrier is an example of another toy.
VEIL was used in various ad campaigns for Fosters Brewing Company. The campaign incorporated the use of VEIL decoders inside little figures of the famous cricket players Boon and Shane Warne. The toys would make comments during the cricket matches while in front of the TV.
Read more about this topic: Video Encoded Invisible Light
Famous quotes containing the word toys:
“The great passion in a man’s life may not be for women or men or wealth or toys or fame, or even for his children, but for his masculinity, and at any point in his life he may be tempted to throw over the things for which he regularly lays down his life for the sake of that masculinity. He may keep this passion secret from women, and he may even deny it to himself, but the other boys know it about themselves and the wiser ones know it about the rest of us as well.”
—Frank Pittman (20th century)